Vehicle Sales Advisor Apprenticeship – Tates Peugeot Brighton

The role of a Vehicle Sales Executive is to sell new and used vehicles and to provide every one of our customers with consistently high levels of customer service.

You’ll learn how to identify a customer’s needs and interests; advise customers; promote the features and benefits of vehicles; appraise vehicles, and negotiate difficult sales.

This exciting apprenticeship programme is ideal for someone who enjoys engaging with people, a challenging and varied working environment, and who wants to develop a long-term career with an ambitious automotive brand.

The Role of a Vehicle Sales Executive:

The Vehicle Sales Executive role varies slightly by employer, based upon the specific needs of the location. The below explanation is therefore a guide to support you in understanding what the role might entail.

Vehicle Sales Advisors, executives, or vehicle salespeople are responsible for selling new and used vehicles. Duties may vary depending on the type and size of the organisation.

Duties for this site are:

• Managing sales and stock preparations day-to-day
• Visual merchandising on the site every day
• Digital merchandising – videos and photos for the website
• Helping with customer enquiries
• Supporting colleagues with the sales process

Other duties may include:

• Greeting customers, discussing their needs and advising them on the most suitable vehicle
• Arranging test drives
• Negotiating sale and trade-in prices
• Working out finance arrangements and packages, which may include organising registration plates, road tax, and delivery of vehicles
• Highlighting any additional products relevant to the customer
• Processing orders and completing relevant paperwork, which may include carrying out stock checks using manufacturers’ databases
• Updating customers on the progress of orders and contacting potential customers to update them about new vehicles and deals
• Updating stock lists
• Managing advertising and updating the website
• Keeping the forecourt and cars clean and tidy
• Providing potential customers with relevant literature and information
• Inspecting vehicles pre-and post-sale

In larger organisations you may work as part of a team, specialising in one aspect of selling. In smaller organisations you may be responsible for all aspects of vehicle sales.

Working Week

Monday to Friday 8.30am – 5.30pm, however, each of our retailers will have different requirements. Total hours per week: 40.00.

All learners will be required to work the minimum apprenticeship duration of 30 hours per week. At least 20% of your working hours will be allocated to ‘off-the-job’ training.

Your Development

Our Apprenticeship Programme is an excellent way of ensuring we have high-quality people working within our business. We’re looking for ambitious candidates ready to take ownership of their development, work hard to achieve their potential and grow with an ambitious employer.

The Programme typically lasts for 14 months and you’ll achieve a nationally recognised qualification.

Block training is complemented by a combination of regular coaching visits from one of our experienced Coaches as well as Virtual Classroom sessions and E-Learning modules. Block training is held at The Stellantis Performance Academy in Coventry. 

Tates are looking for a motivated candidate who is keen to grow with the business and develop into a qualified Sales Executive.

Desired Skills and Qualities

All of our opportunities receive a really good response and so we’re looking for you to demonstrate why you stand out from the crowd. We’re not looking for the finished article; rather we want to identify those people who are ambitious and demonstrate a willingness to learn, who are excited by the prospect of working with our fantastic, technologically advanced vehicles, and engage in the recruitment process.

Stellantis commits to supporting the development of its Apprentices’ technical, employability, and broader personal development skills, to ensure they can progress and develop their career. That is why when it comes to selecting the right people to become apprentices, it’s as much about attitude as it is about vocational and academic success. That’s why in addition to the qualifications we require from you, we’ll also look for you to possess the following key behaviours. From problem-solving abilities to an enthusiasm for our industry, these are all attributes that will be vital in your role and will be assessed throughout the application process.

• Willingness to learn
• Team working/working with others
• The motivation for the role/automotive and engineering interest
• Personal responsibility and career ownership
• Problem-solving

Future Prospects

There are lots of opportunities to develop your career within our expanding business. Your early development is carefully mapped through your Apprenticeship journey with your learning focussed toward achieving an industry-recognised qualification.

This is the grounding for your future development within the network and opportunities exist, once qualified, to further develop your skills and to move into new roles.

Entry Requirements

Age: 16+

Prior Attainment: GCSE (or equivalent) grade A*-C or 9-4 in Maths and English. 

In Scotland, applicants must have or be predicted to achieve National 4 or above in English and Maths and either a Science or Technical subject. Standard Grades 1-4 and Intermediates are also accepted.

‘Equivalent’ grades include:

• BTEC first diplomas and certificates
• OCR Nationals
• Key Skills Level 2
• NVQs
• Essential Skills (Wales)
• Functional Skills Level 2
• Core Skills (Scotland)

Due to the nature of the role, a full driving license is also essential.